+Media Innovates Storytelling for Real-World Impact

In today’s fast-paced media landscape, creating meaningful engagement is crucial for content creators and brands. Leading this charge is +Media Solutions, guided by its visionary Founder, Julie Davitz.

Addressing the challenges faced by content creators, Davitz highlights the gap between inspiration and action. She notes that often, viewers are inspired to learn more or get involved, but life intervenes, and the window of opportunity closes. +Media stands out by revolutionizing engagement through its +Impact Hub platform, which bridges this gap, empowering creators and brands to drive real-world action seamlessly.

+Media Solutions provides impact strategy, marketing, communications, and measurement to forward-thinking content producers and sustainable brands. Its +Impact Hub™ platform moves inspiration to action, engaging users at the moment of interest and measuring concrete impact behavior, without requiring any sign-in or app download.

Filmmakers, sponsors, investors, and brands can now define and understand their impact beyond ‘likes’ and ‘shares,’ driving significant positive change. Using +Media, content creators can plug in a +Impact Hub™, enabling viewers to receive a curated ‘menu’ of learn-and-act solutions aligned with the content topic and viewer’s location. With just one click or scan, viewers can engage and amplify messages, leading to positive social change.

Consumers are ready to be part of the solution, with 64% willing to pay a premium for sustainable brands. +Media helps brands translate consumer interest into sustainable purchases by reducing friction, engaging consumers with compelling stories, and measuring results to prove ROI.

A recent success story includes GRAiNEY PICTURES winning an Anthem Award for their film “UNZIPPED,” which highlighted the affordable housing crisis. Through the UNZIPPED +Impact Hub, viewers could find resources in their neighborhood, showcasing the power of positive engagement.

Looking ahead, +Media plans to work on exciting new partnerships and embed +Impact Hub™ into every piece of content, product, or venue that aims for positive consumer engagement. The data collected will inform improvements in storytelling and move consumer dollars in a more sustainable direction.

Ultimately, +Media exists to scale positive, active engagement around existing solutions, moving the world toward a healthier people and planet.