2024 Ford Maverick Lariat: Affordable Versatility

Since its introduction in 2022, the Ford Maverick has been turning heads as a smaller, more affordable option in Ford’s lineup, offering a compelling alternative to its larger siblings, the Ranger and F-150. The Maverick quickly gained popularity, outselling its competitors and earning high sales rankings. In fact, it became so popular that Ford struggled to keep up with demand in its first year, a trend that continues today due to its ever-increasing popularity, driven largely by its affordability. It currently stands as the least expensive new Ford vehicle available.

The Maverick Lariat, the top trim in the Maverick lineup, offers a host of upgrades for 2024, including wireless charging, blind-spot warning, and lane-keep assistance. These features add to the overall appeal of the Maverick Lariat, making it a more enticing option for buyers looking for a well-equipped, compact pickup truck.

Under the hood, the 2024 Maverick Lariat comes with two engine options. The first is a 2.0-liter EcoBoost engine that delivers 250 horsepower and 277 lb-ft of torque, paired with an 8-speed automatic transmission that drives all wheels. This setup represents a departure from the front-wheel-drive configuration found in other Maverick trims. Alternatively, buyers can opt for the 2.5-liter hybrid engine, which produces 191 horsepower and 155 lb-ft of torque, and is mated to a CVT transmission that powers the front wheels.

For those looking to take their Maverick off-road, Ford offers the FX4 off-road package for an additional $800. This package includes all-terrain tires mounted on smaller 17-inch aluminum wheels, skid plates, and a trailer hitch receiver. The package also includes an off-road screen in the instrument cluster, an upgraded engine fan, hill descent control, and select driving modes, making the Maverick Lariat even more capable in off-road conditions.

In terms of towing capacity, the Maverick Lariat offers a 4,000-pound tow package for those needing to haul heavier loads. This package includes a higher capacity radiator, transmission oil cooler, trailer brake controller, and an upgraded final drive ratio for the AWD system, ensuring that the Maverick Lariat can handle whatever you throw at it.

Despite its small size, the Maverick Lariat retains a strong pickup truck identity, with design cues borrowed from the larger F-150. The compact size of the Maverick Lariat makes it ideal for navigating city streets and accessing tight job sites, while still offering a bed that measures 54.4 inches long and can hold up to 1,500 pounds.

Inside, the Maverick Lariat offers seating for five, though the rear seat can be a bit tight for adults. The seats are upholstered in Active X material, which is comfortable, smooth, and resistant to staining, making it ideal for a work truck. The Maverick Lariat also comes equipped with an 8.0-inch Sync3-equipped infotainment display, wireless Android Auto and Apple CarPlay, and an 8-speaker B&O sound system, ensuring that you stay connected and entertained on the road.

In conclusion, the 2024 Ford Maverick Lariat offers a compelling combination of performance, capability, and affordability, making it a top choice for buyers seeking a versatile and practical pickup truck. Whether you’re looking for a work truck or a daily driver, the Maverick Lariat delivers on all fronts, making it a standout option in the small pickup truck segment.