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Consumer Tech

Google Discounts Pixel 7 and Pixel 8 as Pixel 9 Launches

Google Pixel

As the new Pixel 9 series begins its rollout to eager buyers, Google is taking the opportunity to clear out existing inventory with a significant summer sale. This promotion includes discounts on the Pixel 7 series, the Pixel 8 range, and the original Pixel Fold. With these reductions, it’s possible that this will be the final chance to purchase the 2022 Pixel 7 series directly from Google’s store.

In a bid to make way for its latest offerings, Google has introduced substantial markdowns on several devices in the U.K. The sale encompasses a range of Pixel products, including the Pixel 7, Pixel 8, Pixel Fold, and Pixel Tablet. Notably, the discounts are even more attractive for those willing to trade in their older devices.

Here’s a breakdown of the current discounts:
  • Pixel 7: £150 off (approx. $197.11)
  • Pixel 7 Pro: £150 off (approx. $197.11)
  • Pixel 8a: £80 off (approx. $105.13)
  • Pixel 8: £100 off (approx. $131.41)
  • Pixel 8 Pro: £250 off (approx. $328.52)
  • Pixel Fold: £550 off (approx. $722.74)
  • Pixel Tablet: £100 off (approx. $131.41)

For those considering trading in their devices, the values offered are not as high as those for the new Pixel 9 series. For instance, if a customer purchases the discounted Pixel 8 Pro and trades in a Pixel 7 Pro, Google will offer £247 (around $324.58). However, if the same customer buys the Pixel 9 Pro during the pre-order phase, Google’s trade-in offer for the Pixel 7 Pro rises to £387 (about $508.55). This trend is consistent across other devices as well. For example, trading in an Apple iPhone 13 Pro nets a £411 (roughly $540.09) valuation when purchasing the Pixel 8 Pro, compared to £501 (approximately $669.60) for the Pixel 9 Pro.

The end-of-summer sale also aligns with the expiration of Google’s pre-order promotions in both the U.K. and the U.S. These pre-order deals are particularly generous, offering double storage at no additional cost, enhanced trade-in values, a year of Gemini Advanced for free, and $350 in store credit with the purchase of any new Pixel phone.

Google’s aggressive pricing strategy indicates that if you miss out on the Pixel 9 pre-order offers this week, there will likely be further price drops on these models as the year progresses. This pattern follows the company’s trend of reducing Pixel 8 series prices almost every month since its release in October 2023.

In addition to the hardware discounts, Google is keenly focused on expanding its AI ecosystem. Earlier this year, the company bundled Nest Aware and Fitbit Premium with its Google One AI premium cloud storage tier, although this offer has not yet reached the U.S. market. Such moves highlight Google’s commitment to integrating more users into its platform, especially in light of Apple’s upcoming AI toolkit in iOS 18. As competition in the tech industry heats up, Google is expected to continue offering compelling deals to attract new customers.

Overall, Google’s summer sale represents a significant opportunity for buyers to snag substantial savings on a range of Pixel devices. Whether upgrading to a newer model or taking advantage of trade-in offers, customers should act quickly to benefit from these promotions before they end. With ongoing developments in AI and technology, there will undoubtedly be more chances to secure discounted Pixel devices before the end of 2024.

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