Klaus-Peter Schulenberg: Steering CTS Eventim to Global Prominence

Klaus-Peter Schulenberg, born in 1951 in Bremen, Germany, has been a pivotal figure in the live entertainment and ticketing industry for over four decades. As the founder and CEO of CTS Eventim, he has transformed the company into a global leader in ticketing and live entertainment. Schulenberg’s entrepreneurial journey began during his student years when he established an artist management and event agency, organizing concerts for renowned acts like Alice Cooper and the Rolling Stones in Germany.

In 1996, Schulenberg acquired the ticketing company CTS, laying the foundation for what would become CTS Eventim. Under his leadership, the company expanded its services, encompassing ticketing, live entertainment, and digital solutions. By 2000, CTS Eventim went public, marking a significant milestone in its growth trajectory. Schulenberg’s strategic vision involved acquiring regional concert promoters, ticketing agencies, venue operators, and event producers, propelling CTS Eventim to sell over 250 million tickets annually before the coronavirus pandemic.

The COVID-19 pandemic posed unprecedented challenges to the live entertainment sector. CTS Eventim experienced a 79% decline in revenues for the first nine months of 2020 compared to the previous year, amounting to $255 million. Despite these setbacks, Schulenberg remained resilient, focusing on innovation and diversification to navigate the crisis. The company explored digital event platforms and alternative revenue streams, demonstrating Schulenberg’s adaptability in the face of adversity.

In 2018, CTS Eventim, in partnership with Austria’s Kapsch TrafficCom, secured a 12-year contract from Germany’s transportation ministry to collect passenger vehicle tolls. However, after European regulators scrapped the plan, CTS and Kapsch claimed over $600 million in damages from the German transportation ministry, highlighting the complexities of large-scale public-private partnerships.

As of January 15, 2025, Klaus-Peter Schulenberg’s net worth is estimated at $4.2 billion, ranking him #782 on the global billionaire list. He continues to reside in Bremen, Germany, with his family. Beyond his business endeavors, Schulenberg is known for his appreciation of chamber music, a testament to his deep-rooted passion for the arts.

Under Schulenberg’s stewardship, CTS Eventim has not only expanded its global footprint but also embraced technological advancements, including digital ticketing solutions and mobile platforms, enhancing the consumer experience. His commitment to innovation and strategic growth has solidified CTS Eventim’s position as a dominant force in the live entertainment and ticketing industry.

In summary, Klaus-Peter Schulenberg’s visionary leadership and unwavering dedication have been instrumental in shaping the landscape of live entertainment and ticketing. His ability to adapt to industry challenges and leverage opportunities continues to drive CTS Eventim’s success on the global stage.