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lowa vs South Carolina
Games

Women’s NCAA Championship Outperforms Men’s in Ratings

The NCAA men’s basketball National Championship saw an uptick in viewership compared to last year’s final game, but for the first time in...

NCAA Women's Basketball Tournament
Games

Iowa-South Carolina Game Sets Viewership Record

The University of South Carolina’s victory over Iowa in the NCAA women’s basketball championship set a new viewership record for women’s college basketball,...

Iowa-UConn
Games

Iowa-UConn Final Four Breaks Records with 14.2M Viewers

The women’s Final Four clash between Iowa and Connecticut on Friday night set a new viewership record, with 14.2 million tuning in. This...